To reach this diverse group, you must craft content that an 8th-grade student can easily understand. Do not include complex legal language, or you’ll lose them. Easy-to-understand content works better at keeping prospective clients on your page.
Tag Archives: law firm
Content Writing for Law Firms—Good Content is a Crucial Marketing Tool
Photo by Iñaki del Olmo on Unsplash Are you tired of law firm marketers that oversell and underperform? I’ve talked to dozens of law firms frustrated with hiring marketing firms that promise to skyrocket them to the top of the SERPs. Sometimes, they even fulfill their promise to improve their performance on search engines, yetContinueContinue reading “Content Writing for Law Firms—Good Content is a Crucial Marketing Tool”
5 Content Writing Strategies for Law Firms to Boost SEO
Want to improve your law firm’s SEO? Check out these five content writing strategies to help you create engaging and informative content for your audience.
Can Legal Content be Effective in an Oversaturated Market
Technology and emerging markets are changing the legal sector at an unprecedented rate. These changes are creating marketing challenges for firms of all sizes.
Legal Marketing in 2021
Optimizing marketing efforts to maximize results Dena@Write-SolutionsFeb 4 · 4 min read Photo by Scott Graham on Unsplash Great attorneys have little time to invest in a comprehensive marketing strategy. Branding, blog writing, SEO strategy, social media, and a flawless website design are crucial yet time-consuming necessities to help grow a legal practice. Many large firms have in-house marketing teams thatContinueContinue reading “Legal Marketing in 2021“
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